Happy 13th Birthday Island Glow
Welcome to the Glow Family.
Hello Friend, I'm so glad you’re here. At Island Glow Sunless Tanning & Beauty, we combine sunless tanning, beauty and spa services to bring you thoughtful options of "All Things Beauty" that happens to be alternatives to the same options that cause harm, age us, takes up too much time from our weekly schedule and hurts the bank account. All of our products (sunless tans, spray tanners, tanning aftercare, etc) are made with the highest quality materials in a certified responsible USA factory.
How it all began.
As I grew up in a home that didn't have a motherly mentor to teach me how to take great care about my skin, apply makeup, etc I vowed to one day step in the beauty industry and learn all I could about beauty services that will make us feel great and have long-term effects. I wanted to also be a role model to my two identical twin daughters so they could learn how to take great care of their skin too so one day they would feel confident on a daily basis because they felt beautiful in their own skin. I found myself stepping onto arena stages around the country when I started my first started my beauty career with Mary Kay Cosmetics in 2006. I learned everything I could about product development, product knowledge, order or application, which products were the best for each season of life we all grow into, etc. In 2009, I then had the opportunity to learn about spray tanning (very new to Central VA) and here we are thirteen years later still slaying the spray! I turned to old "orange spray tans" into a different experience for our customers and ultimately has become a weekly confidence boost, What first started as a mobile (driving to homes all around the city) for the first few years has now turned into three salons, employing up to 10 staff at times and offering sunless tanning (never ever have we had a sun bed options), beauty services and now spa treatments. When I started in the biz, I was floored by the lack of quality tan options and tan maintenance available for our wide range of customers (NFL cheerleaders, NCAA cheerleaders, Semi-Pro Cheerleaders, Dance Companies, Body Builders, Pageant Contestants, Male Dance companies, Brides, regular daily customers, etc.). My frustration ultimately connected me to a an amazing manufacture and chemist that have created three spray tan solutions and ranges, one of which is a SWEAT RESISTANT/WORKOUT spray tan, self tanners, and tanning maintenance products.
A sunless revolution.
As a result, Island Glow Sunless Tanning & Beauty has evolved. My goal was to offer the best spray tan any customer has have ever had that wasn't sticky, is a quick-dry, no chemicals, offered skincare softening as well as anti-aging elements, and did not turn anyone ORANGE. In addition to functionality, I wanted my customers to feel beautiful for the life of the spray tan— a true celebration of the female form through their choice in spray tans vs sun beds.
Today, in 2022 Island Glow turns 13 years old (OMGOSH) and has grown into a sunless lifestyle brand. Guided by my original mission, I spend the vast majority of my time creating, educating and training about sunless tans for women that truly work for every beautiful body.
You're in the circle.
With your Island Glow booking or purchase of our products, you become a member of our growing family. Please always feel free to reply, give us your feedback, and ask any questions. I can’t wait for you to try something new we've added at Island Glow and hear what you think!
xo, Michelle Walters CEO/CREATIVE DIRECTOR